Where to Buy Artificial Kundan Jewellery Online in India: Brand Stores vs Marketplaces
by Saloni Fashion Jewellery on Nov 02, 2026
Quick answer: You can buy artificial kundan jewellery online in India from three kinds of places: brand stores such as Saloni Fashion Jewellery (Mumbai, about 280 kundan designs online, including 45 kundan necklace and choker sets under Rs 3000 priced Rs 579 to Rs 2,999, free shipping across India, showroom in Santacruz West), marketplaces such as Amazon, Flipkart, Myntra, Nykaa Fashion and Meesho, and Mumbai wholesale markets for shop owners. For a wedding guest look under Rs 3000, pick the place with clear photos, an honest material line, an easy return rule for damaged items and delivery before your date.
Updated November 2026. Written by the Saloni Fashion Jewellery team, so we are one of the stores described below; we have kept the comparison practical rather than promotional.
What kinds of online stores sell artificial kundan jewellery?
Brand stores design or source their own range and sell it on their own website, often with a physical shop. You get one consistent description style, the same photographer for every piece and a direct line to the seller. Saloni Fashion Jewellery is one of these: a Mumbai fashion jewellery business founded in 2010, with about 280 kundan designs online, kundan choker sets and a showroom in Santacruz West.
Marketplaces such as Amazon, Flipkart, Myntra, Nykaa Fashion and Meesho list many sellers in one place. Choice is wide and returns are familiar, but quality and descriptions change from seller to seller, so read each listing carefully.
Wholesale markets such as Zaveri Bazaar and Bhuleshwar in Mumbai serve shop owners buying in quantity. If you run a boutique, our wholesale page explains how ordering from Mumbai works.
How do brand stores and marketplaces compare?
| What to check | Brand store | Marketplace |
|---|---|---|
| Photos | One style for the whole range, often close-ups and worn shots | Varies by seller |
| Material line | One consistent description (for us: mostly plated brass or alloy, not solid gold) | Varies; check each listing |
| Choice | One brand's range | Many brands and sellers |
| Help before buying | Direct contact, for us on WhatsApp +91 98705 89560 | Seller questions or reviews |
| Returns | Brand's own rule (ours: damaged, defective or wrong items reported within 2 days) | Platform rule |
What should a wedding guest buy under Rs 3000?
One statement piece looks better than a full bridal set. A kundan choker with earrings, a pair of large jhumkas, or a pearl-style set suits most sarees and lehengas. At Saloni, kundan sets under Rs 3000 start at Rs 579, and most cost Rs 1,300 to Rs 1,700, many with a maang tikka included. Browse jhumkas, pearl sets and jewellery under Rs 1000 for lighter budgets, and read our guide to checking imitation jewellery quality before you order.
How do I check quality before I pay?
Zoom in on the stone setting and the back of the piece, read the base metal and plating line, compare the listed size and weight with something you own, and check the return rule. Our guide on judging jewellery quality from online photos lists seven details to read.
When should I order for a wedding?
Order one to two weeks before the function. At Saloni, dispatch takes 1 to 2 days and delivery across India takes 4 to 15 days, with free shipping. In Mumbai you can also see pieces at the Santacruz West showroom, open Monday to Saturday, 11 am to 7 pm.
More help: wedding guest jewellery by function and all jewellery guides.
